CorridorTalks Forms & Landing page redesign
Form Redesign
Landing page redesign
UI Kit
CorridorTalks is a business that enhances the way professionals navigate their careers and make informed decisions. The platform empowers individuals with transparent insights into company cultures, work environments, and career opportunities. Also, they can fill out different forms to help others know more about the company they’re planning to join.
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One day, Corridor Talks reached out to solve the form problems they had that affected their business greatly.
CorridorTalks is a business that enhances the way professionals navigate their careers and make informed decisions. The platform empowers individuals with transparent insights into company cultures, work environments, and career opportunities. Also, they can fill out different forms to help others know more about the company they’re planning to join.
Rate your company anonymously and win up to
Corridor coins can be transformed into offers from different brands like
It only takes 5 minutes
Your name and personal details will remain 100% anonymous
Start
عربي
As a user, I can’t see any motivation to click on any of these forms.
As a user, I don’t know what “corridor coins” mean or how can I use them.
As a user, I’m too lazy to go through this LONG form that seems time-consuming.
Moreover, the form UI design was confusing and disturbing.
How I initially solved this issue
By reflecting on what users went through that was tracked on Hotjar, here’s what I did:Firstly, I followed some best practices that ease the form experience as follows
Highlighting the value and increasing user psych to complete the form.
Rate your company anonymously and win up to
Corridor coins can be transformed into offers from different brands like
It only takes 5 minutes
Your name and personal details will remain 100% anonymous
Start
عربي
Reassuring users about how long it will take.
Rate your company anonymously and win up to
Corridor coins can be transformed into offers from different brands like
It only takes 5 minutes
Your name and personal details will remain 100% anonymous
Start
عربي
Let them avoid any fears they have. (like in our case, it will be fear of sharing their name in public that their company would know their negative feedback)
Rate your company anonymously and win up to
Corridor coins can be transformed into offers from different brands like
It only takes 5 minutes
Your name and personal details will remain 100% anonymous
Start
عربي
Dividing the long forms into small steps and showing a progress bar.
Go Back to the previous question
Can’t find your company? Suggest a new one in less than a minute
Suggest a new company
What’s the name of your company?
Company name
Placeholder
Next
Or Press Enter Key
You’re about to win up to:
عربي
Adding nice visuals that make you feel enjoyed and not like filling out a boring academic form.
Go Back to the previous question
Can’t find your company? Suggest a new one in less than a minute
Suggest a new company
What’s the name of your company?
Company name
Placeholder
Next
Or Press Enter Key
You’re about to win up to:
عربي
Updating the copy to be engaging and clear.
Make the form more accessible through the keyboard so they can finish typing and click “Enter” to go to the next step without the need to hold the mouse again to hit the button.
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Website Designs
Responsive Designs
One more fix to go
Now after solving the main form issues, we can’t ignore the experience they go through before even clicking on any of the forms which is simply the “Landing page”.
I redesigned the landing page by focusing on the value they would get if they clicked and completed any of these forms.
